Snazaroo Brand Manager

London

Snazaroo is a much-loved face and body paint brand used by families around the world and you will be instrumental in shaping the future of the brand. Your responsibilities will include managing the brand portfolio, crafting compelling stories and working collaboratively to deliver exciting products that delight our consumers. You will lead innovation projects, coordinate product and packaging development and ensure our brand remains modern and relevant across diverse retail channels.

Location: White City, West London
Salary: from £45,000 per annum
Benefits: Comprehensive package including pension scheme, life insurance, employee assistance programme, 25 days annual leave, Colart product discounts, hybrid working model

Reports to: UK & Snazaroo Brand Director

Key Responsibilities:

  • Deliver cost-saving and quality improvement projects while managing the innovation pipeline.
  • Oversee product and packaging development from concept to launch, tapping into consumer demand and trends.
  • Collaborate with the UK & Snazaroo Brand Director, digital specialists and local marketing teams to execute brand strategies effectively.
  • Monitor market trends, competitors and consumer insights to maintain the brand’s distinctive identity.
  • Develop and implement global activation plans and campaign toolkits, ensuring a cohesive brand experience across all touchpoints.
  • Manage brand communications, ensuring quality and consistency in all brand assets and content.
  • Translate brand strategy into actionable plans that resonate with families across multiple markets.
  • Champion the consumer journey and ensure all activity aligns with brand positioning across in-store and online environments.
  • Understand the needs of different retailers, Amazon and distributor partners to optimise brand performance.
  • Support the annual brand planning process and execution of the plan, actively participating in global and local marketing meetings.
  • Collaborate on YouTube or kids-focused content to enhance brand engagement.

Qualifications and Experience:

  • Previous success in brand management; applicants with trade marketing experience are also welcome.
  • Experience collaborating with operations or production teams is beneficial.
  • Strong understanding of e-commerce platforms, especially Amazon.
  • Experience working with retailers and distributor channels.
  • Excellent relationship-building skills, with the ability to work across various cultures and functions.
  • Great project/budget management and organisational skills, with a proactive and solutions-focused approach.
  • Exceptional verbal and written communication abilities.

About Colart:
At Colart, our mission is to “inspire every artist in the world.” We take pride in our heritage brands and the passionate people who bring them to life. With nearly 900 employees across 12 countries, our products are sold in over 130 countries. Colart Group is the parent company of iconic art brands like Winsor & Newton, Liquitex and Snazaroo.

Proudly B Corp™ certified, we are committed to sustainability and creating social value through community engagement and artist wellbeing.

Diversity, Equity, and Inclusion:
Many Voices. One Community. We are committed to being a company of choice, creating a workplace where every individual thrives, both professionally and personally.

If you are a brand builder with a collaborative spirit and a proactive attitude, we would love to hear from you. Apply now to join our team and help shape the future of Snazaroo as we continue to bring joy to families worldwide.

If you are interested in this role, please click here to apply online.